Monthly Archive:: May 2010

Social Media Success Summit Week 2

The first week of the Social Media Success Summit was amazing. They kept it going with more incredible presentations the second week: 18 Tips for getting the Most Out of LinkedIn with Lewis Howes How Big Businesses are Leveraging the Power of Social Media with Whole Foods’ Marla Erwin, Best Buy’s John Bernier, and Home Depot’s Sarah Molinari YouTube Marketing

Creating Buzz With Social Media Contests

Michael Stelzner, of Social Media Examiner gave the Creating Buzz with Social Meeting Contests session at the Social Media Success Summit (SMSS). They recently had a contest for free entrance to the SMSS, so he was able to tell all about the tricks and how to run a contest. The main reasons that Micheal says to run the contest

5 Social Media Case Studies Worth Close Examination

Ann Handley gave the 5 Social Media Case Studies Worth Close Examination session at the Social Media Success Summit. She took interesting case studies that are less well known. What she was looking for were fresh ideas that set social marketing campaigns apart. Each one of these campaigns shows at least one of the following: Friendliness – being

How to Bring Raving Customers Repeatedly to Your Local Business

Tristan Walker of Foursquare and Andrew Mason of Groupon gave a panel session on How to Bring Raving Customers Repeatedly to Your Local Business, at the Social Media Success Summit. The session was moderated by Rob Birgfeld of SmartBrief. They spoke about how it’s important for local businesses to bring local traffic to stores. These new services are designed to

Greg Jarboe on YouTube Marketing Strategy

I’ve already started working on creating a YouTube channel for The Pet Wiki. It’s not much, but it’s a start. I’ve added a bunch of videos that look more like home movies that anything else. After hearing 3 Reasons You Need a YouTube Marketing Strategy (and Tips to Help You Generate Results) from Greg Jarboe, it’s a no-brainer.